Ben Nuckels is one of the founding partners of Strother Nuckels Strategies. He is a veteran of local, state, national, and international campaigns. Nuckels brings extensive experience in message development, ad making, voter targeting, digital communication, and media strategy.
AdWeek described Nuckels’ work as, “emotional” and “tugs at the heartstrings.” Huffington Post labeled some of his work, “provocative.” Other news outlets labeled his work as “smoothly produced,” “memorable,” and “dominating national headlines.”
In 2018, Nuckels was the media consultant for Tony Evers for Governor of Wisconsin. The Washington Post named Evers’ stunning victory over Scott Walker as, “potentially the greatest Democratic victory of the midterms.”
Nuckels was named to the first national “40 Under 40″ by the American Association of Political Consultants as one of the “40 best and brightest campaign professionals in the country.” In 2011, he was named a “Rising Star” of politics by Campaigns and Elections Magazine.
In 2016 Nuckels led the public affairs advertising efforts for Airbnb in North America which was awarded the special Pollie Award for “Best Public Affairs Campaign” in America. Brooke Anderson of Uber has described Nuckels as, “one of the best in the business in understanding the nexus where message meets targeting and data.”
Prior to launching Strother Nuckels Strategies, Nuckels was the Senior Executive Vice President of Joe Slade White & Company. With that team, Nuckels helped elect long-shot write-in candidate Mike Duggan Mayor of Detroit, helped Uber win hard-fought public affairs battles, and helped defeat David Beckham’s Miami soccer stadium proposal. Nuckels also helped elect Maggie Hassan Governor of New Hampshire, and helped re-elect Congresswoman Betty McCollum and Congresswoman Niki Tsongas.
Nuckels has worked on successful independent expenditures and ballot initiatives across the country on important issues such as energy, medical marijuana, transportation, the sharing economy, tax reform, and more.
Prior to consulting, Nuckels was the successful Campaign Manager and strategist to Illinois Governor Pat Quinn’s “impossible” victory that RealClearPolitics.com called one of the top upsets in the country; famed prognosticator Nate Silver predicted Quinn had only a “9.4% chance of winning.”
Nuckels has been a featured strategist in POLITICO’s Arena and contributor to Campaigns & Elections Magazine. He served as Chief of Staff to Wisconsin Lt. Governor Barbara Lawton after managing her successful re-election campaign. He has also worked as the Midwest Campaigns Director for the League of Conservation Voters, a consultant to Wisconsin Governor Jim Doyle, and staff to former presidential candidate and Vermont Governor Howard Dean.
Nuckels lives in Wisconsin with his wife and three daughters.